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A website builder is a ceiling, not a foundation. Here's why.
The problem is when your business grows, but the builder doesn't. A subscription costs $180–$400 per year. You're renting, not owning. Tomorrow the platform raises its prices — and there's nothing you can do. Your content is locked inside. The site is often slow. Control over search visibility is minimal.
| Criterion | Website Builder | TimeKairos |
|---|---|---|
| First year cost | $180–$400 (subscription) | from $600 (one-time) |
| DIY, no skills | Yes, instantly | Need our help |
| After 3 years | $540–$1,200 | $600 (once and forever) |
| Site speed | Slow (typical) | Maximum |
| You own the code | No (rental) | Yes (forever) |
| Google visibility | Limited | Fully prepared |
| Move to another host | Usually impossible | Any host |
| Customization | Within template limits | Unlimited |
| Hosting | Paid (their servers only) | Free |
A builder site can't be moved. Content, design, domain — everything is tied to the platform. If the platform shuts down or raises prices — you lose everything. With clean code, you take your files and host them anywhere in 5 minutes.
Website builders generate bloated code — the browser loads tens of times more than necessary. Google accounts for this: slow sites get fewer clients from search. Our code is minimal and clean, so the site flies.
Builder subscription: ~$300/year. Over 3 years = $900. Over 5 years = $1,500. Plus domain, plus email, plus integrations. TimeKairos: $600 one-time + hosting from $0/mo (Vercel has a free tier with traffic limits, then from $20/mo). After 2 years the builder becomes more expensive. After 5 — significantly.
Compare costs for a business website: Option A: Website builder ($300/year subscription) for 5 years Option B: Custom code website, one-time payment of $600 hosting from $0/mo (Vercel free tier) Consider: 1. Total cost over 1, 3, and 5 years 2. Site speed and its impact on search visibility 3. What happens if the platform shuts down 4. Ability to move the site to another host Provide a table with numbers.